Jaguar’s Bold Strategy: CEO Explains Year-Long Halt in New Car Sales to Drive Electric Transformation
Jaguar’s CEO has confirmed that the brand’s decision to halt new car sales for a full year is a deliberate move, designed to reposition the iconic automaker for long-term success. As the company transitions into an all-electric luxury brand, Jaguar has chosen to focus on building anticipation for its next-generation vehicles while recalibrating its overall…